In November, Linden Lab announced that it was bringing on digital agency Big Spaceship to redesign its homepage for Second Life. The effort is part of an ongoing push from new CEO Mark Kingdon to make the first hour experience of new users simpler, more engaging, and, ultimately, appealing enough to bring users back. The new experience has been tested for a week with new users and Linden has found it successful enough to keep. It's also worth noting that among the general consumer information, Linden has set out content aimed at educators and business users and is seeking ways to highlight those use cases further.
"Over the past week we’ve been comparing the core metrics (traffic, registrations, logins, economic and inworld activity) of the new page with our existing new user home page," notes the official blog. "The data is encouraging: the new design performed better in almost all aspects, so we are moving full steam ahead with launching the redesigned page."
I heard that people pay real money and least virtual land on second life. That is crazy if you ask me. People that play some of these games don't seem to make sense to me.
Posted by: Blogmatizing WebMaster | December 24, 2008 at 03:59 PM
I know for a fact that people pay real money for limited space on a hardddisk, so they can have their web pages hosted and even shown to the world.
That is crazy if you ask me.
Why not just use you own harddisk? ;-)
Posted by: detune | December 25, 2008 at 04:50 AM
Detune try the Opensim project an example of which is Osgrid.org or one of the several other SL like grid worlds. No need to pay outragous linden tier for poor service anymore when you can have your own harddrive simulator connected to a relative free community grid. When this opensim project is finished its likely Linden will be as well. Their tier based business model using disk space land will collapse and along with it the L$ economy.
Posted by: Rip | December 25, 2008 at 06:39 AM
Yeah, Linden Labs does all those nice things to get new users - they need to cause their old users are so annoyed and disappointed with them that they are leaving SL.
Posted by: SL User | December 29, 2008 at 04:50 PM
Interesting to see how a new entry page gets so much attention.
Posted by: 3D worlds | January 04, 2009 at 11:56 AM
It's fantastic.
Posted by: www.fokuss.eu | January 10, 2009 at 09:45 AM