VW London: Seven Emerging Truths that will Drive Future Adoption of Virtual Worlds

In Seven Emerging Truths that will Drive Future Adoption of Virtual Worlds, a study based on a series of focus groups conducted during Q1 2008 on the topic of virtual worlds, Strategy Analytics reveals critical insights from participants that will help shape their direction and future use.  Addressing the issue of what appeals to users and how that influenc es adoption forms the basis for providing guidance on how virtual worlds might evolve.  The study was conducted as part of Strategy Analytics Virtual World Strategies (VWS) program.  VWS, launched earlier this year, provides market and competitive insights on the emerging virtual worlds markets in both the consumer and enterprise  segments.

This study is provided on a complimentary basis for registrants of Virtual Worlds London.  If you have already registered for VW London you can download the 22 page report from Virtual Worlds Passport, our private social network for attendees.  If you have not yet registered then be sure you do.  In addition to attending the show you now receive 3 market research reports, 1 from Kzero, 1 from Parks Associates and 1 from Strategy Analytics - all for 795 pounds.  What can we say?  We want you to be successful!