Ukash announced today that it had received investment from South Africa-based Blue Label Telecoms (via subsidiary Gold Label Investments) and DataCash. Ukash is an e-payment service provider that lets users purchase vouchers for cash in physical locations or, in some markets, make mobile payments. It currently supports a range of sites, including virtual worlds and games like Habbo Hotel, Stardoll, gPotato, and Go Audition. According the press release, though, its network can also potentially be used for money transfers, so online payments may only be an initial focus. Update: Finextra reports that DataCash is investing about $7.08 million in Ukash subsidiary Smart Voucher over three years for about a 16.66% and that Gold Label is buying a 17.25% stake.
"This investment is a testament to the growth potential for alternative payment methods across the world," CEO Mark Chirnside said in a statement. "It is very exciting for all parties."
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