Gorilla Nation to Rep Ad Inventory for Horseland

Gorilla Nation announced today that it had been selected to represent the ad inventory for Horseland.com, a virtual world aimed at girls aged 8-18 that ties in to the eponymous CBS kids show. The partners claim to draw several hundred thousand users each month, averaging 16 minute and 60 pageviews per visit. The girls also bring their parents, who "tend to be well educated and wealthy, willing to spend money on their daughter’s expensive hobbies."  “Horseland is the ideal addition to the GNKids portfolio,” stated Angela S. Cooper, Sr. Director of Business Development. “It’s a prestigious destination that allows GN to tap into the elusive teen/tween girls audience and reach a highly desirable set of consumers and influencers.”