K2 Brings PlaySpan's In-Game Commerce Closed Beta to US

PlaySpan, an in-game commerce network, has rolled out its closed beta into the U.S. inside of K2 Network's Global MU Online. K2 signed an exclusive, multi-year agreement with PlaySpan in October after PlaySpan received $6.5 million in funding in September. However, the network was previously only available in the Asia-Pacific region. K2 Network took in $16 million in funding led by Intel in June. “We have received great response from the gamer and publisher community to use PlaySpan as a secure marketplace and help real gamers reach others. Based on field data, we are seeing players spending more time in-game and doing more secure micro-transactions with our platform,”  Karl Mehta, CEO of PlaySpan Inc., said in a statement. “We have over 20 titles that has licensed our platform and we expect to continue leading the in-game commerce market and provide a very compelling user experience for our game publisher partners and gamers.”